Our thoughts
Stay updated with the latest insights, advice, and practical strategies from the GottaBe! Marketing team. Whether you're looking for the blogs, binge-worthy podcast episodes, in-depth whitepapers, or insightful webinars, we've got you covered!
Browse, listen, watch, and download - because great marketing starts with great ideas!
Blogs
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Freshers Refresher: Need to Knows Before Planning for 2026 Freshers
When it comes to planning Freshers 2026, one thing is clear: expectations are higher than ever. Students want more than just nights out and free pens… they want experiences. Here’s your refresher on what you need to know to make your brand unforgettable at Freshers. 1. Think experience, not just moments Freshers today want experiences they can share. Go above and beyond the boring spin-the-wheel and standard stalls or sponsorships and create interactive brand experiences that make

Summer sampling activations: Suns out, why aren't your samples?
The sun is out, the people are out, and your products should be too! Summer is the best time to get your brand in hands and make lasting connections with consumers.

The New Rules of Student Engagement: Where to Meet Students in 2026
Rule #1: Be where students already are – not where brands expect them to be Instagram Remaining the most used social platform among students, with over 61% using it more than once a day. It’s where students; For brands, Instagram is your shop window, not just a content channel. This is where you can get your product in front of
Podcasts
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Marketing Goodies
For a deeper dive, check out Marketing Goodies, where we sit down with industry experts for in-depth conversations covering everything from brand strategy to the latest marketing trends.
Resources
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