Blog
What this article covers
GottaBe! has been selected by Lebara Mobile, an award winning low cost international pay-as-you-go-SIM cards provider, to support them with a product sampling and field marketing activity on board of DFDS Seaways vessels on Dover-Dunkirk and Dover-Calais routes this summer.
Over the next few weeks, Brand Ambassadors will be working on board of 5 vessels and engaging with the public to raise awareness of Lebara Mobile's latest offers and promotions. Furthermore, the promo staff are there to answer any questions related to the product as well as set up the new SIM cards for the customers.
So, if you are travelling on the English Channel with DFDS Seaways over the next 8 weeks, make sure you pop down to the shop and say hi to our Brand Ambassadors.
Click here to watch a Short video showcasing the work of Brand Ambassadors onboard of DFDS Seaways vessels.
Other blogs you might like
Building Social Amplification into Festival Sampling
Brands invest heavily in festival sampling campaigns to put products directly into consumers' hands. They distribute thousands of samples, have hundreds of conversations, and create plenty of memorable interactions. But what if your festival activation could do more than just reach the people standing in front of you? The real opportunity lies in extending your reach beyond that exact moment
5 Product Categories That Shine During the Holiday Season
The festive period is unlike any other retail moment. Shoppers are often more discovery-led and open to new products than at any other time of year. Whether they're buying gifts, hosting gatherings, attending parties, or indulging in a little self-care after a busy season, consumers are actively seeking products that enhance the festive experience. This makes product sampling an extremely
How to Measure Tactical Sampling Beyond Samples Distributed
For many brands, the success of a sampling campaign is often summarised by a single measurement, the number of samples distributed. While this metric is useful for measuring reach, it only tells part of the story. As marketers, with greater pressure to demonstrate ROI, it's important to look beyond distribution numbers and focus on what happens next. Product Trial: Did