Joana Lizarondo

I help connect brands with different communities by building trust, being present at key moments, and supporting cultural ambassadors who represent us with pride. I’m driven by people, insights, and creating campaigns that connect in an authentic way.

When I’m off the clock, you’ll probably find me wandering with my camera, trying out a new recipe, or deep in a book. I’m also into gaming, discovering new spots, keeping fit, and anything that involves volleyball or tech.