Blog

: field marketing

Featured image for “Top Three Effective Product Sampling Strategies for Health Food Brands”

6th December 2024
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Field Marketing
Product Sampling

Top Three Effective Product Sampling Strategies for Health Food Brands


From eating habits to exercise and lifestyle choices, the health and fitness industry is constantly evolving, making it a daunting challenge for brands to stand out to consumers.  This is...
Featured image for “Refreshers 2025: Three ways Brands can Connect with Students”

4th November 2024
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Student Marketing

Refreshers 2025: Three ways Brands can Connect with Students


As the excitement of Freshers Week fades, many brands might think their opportunity to engage with students has passed. However, that couldn’t be further from the truth.  Refreshers Week presents...
Featured image for “Top 4 Winter Marketing Ideas for Your Brand”

21st October 2024
 / 
Insights
Product Sampling

Top 4 Winter Marketing Ideas for Your Brand


As the holiday season approaches, with festive decorations filling the air and people embracing the winter spirit, there’s something else that should be catching their attention… your product or service. ...
Featured image for “3 Marketing Ideas for Halloween 2024”

28th August 2024
 / 
Insights
Marketing Strategy

3 Marketing Ideas for Halloween 2024


Get ready for Halloween 2024 with these three spooky yet creative marketing ideas!...
Featured image for “5 Student Marketing Activation Ideas for the 2024-2025 Academic Year”

22nd July 2024
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Student Marketing

5 Student Marketing Activation Ideas for the 2024-2025 Academic Year


Discover five innovative student marketing activation ideas for the 2024-2025 academic year to engage and connect with the student demographic effectively....
Featured image for “The Power of Product Trials and Sampling Activations: Making Every Marketing £ Count”

8th July 2024
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Product Sampling

The Power of Product Trials and Sampling Activations: Making Every Marketing £ Count


Discover how product trials and sampling activations can maximise your marketing budget. Learn effective strategies to engage customers, boost brand awareness, and drive sales with targeted product sampling initiatives....
Featured image for “Navigating the Gen Z Student Calendar: Going Beyond Freshers”

17th June 2024
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Student Marketing

Navigating the Gen Z Student Calendar: Going Beyond Freshers


Discover how to navigate the Gen Z student calendar beyond freshers’ week with GottaBe! Marketing. From leveraging on-campus presence to strategic timing, explore unique engagement opportunities throughout the academic year....
Featured image for “Student Marketing for the 2024-2025 Academic Year: Engaging the Next Generation”

20th May 2024
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Student Marketing

Student Marketing for the 2024-2025 Academic Year: Engaging the Next Generation


Discover effective strategies for student marketing in the 2024-2025 academic year. From leveraging digital platforms to creating immersive experiences, GottaBe! Marketing shares insights to engage tech-savvy students authentically....
Featured image for “The Power of In-Store Sampling: Why It Works and How to Maximise Its Impact”

6th May 2024
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In-store Sampling
Product Sampling

The Power of In-Store Sampling: Why It Works and How to Maximise Its Impact


Discover the benefits of in-store sampling and how it drives sales and brand loyalty. Learn effective strategies to maximise its impact in our latest blog....
Featured image for “5 Examples of Brand Engagement at Music Festivals: Ideas to Steal for Your Next Campaign”

29th April 2024
 / 
Events
Experiential Marketing
Field Marketing

5 Examples of Brand Engagement at Music Festivals: Ideas to Steal for Your Next Campaign


Discover 5 innovative examples of brand engagement at music festivals. Learn how to create memorable experiences and boost brand visibility at the UK’s top festivals. Ideas you can steal for your next campaign!...
Featured image for “Why Marketers Are Returning to Traditional Advertising Channels ”

18th April 2024
 / 
Insights

Why Marketers Are Returning to Traditional Advertising Channels 


In recent years, an interesting trend has surfaced: marketers going back to the tried-and-true techniques of traditional advertising. Many considerations that demonstrate the ever-green effectiveness and worth of traditional channels in the marketing environment are behind this comeback....
Featured image for “Summer sampling activations: Why you should try product sampling for your brand”

5th April 2024
 / 
Experiential Marketing
Field Marketing
Product Sampling

Summer sampling activations: Why you should try product sampling for your brand


The sun is out, the people are out, and your products should be too! Summer is the best time to get your brand in hands and make lasting connections with consumers....
Featured image for “Celebrating Sweet 16: GottaBe! Marks A Huge Milestone”

1st March 2024
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News

Celebrating Sweet 16: GottaBe! Marks A Huge Milestone


Sixteen years of innovation, creativity, and dedication have propelled us to the forefront of the marketing world, and there’s no better time to celebrate their journey and achievements....
Featured image for “Top 5 Valentine’s Day Marketing Campaigns of 2024”

22nd February 2024
 / 
Experiential Marketing
Influencer marketing
Marketing Strategy
News

Top 5 Valentine’s Day Marketing Campaigns of 2024


At GottaBe!, we’re all about creating experiences that resonate with audiences… and what better time to do that than Valentine’s Day? Read our blog post for this year’s top campaigns....
Featured image for “Beyond Screens: Why Businesses are Embracing In-Person Marketing Again”

5th February 2024
 / 
Experiential Marketing
Field Marketing

Beyond Screens: Why Businesses are Embracing In-Person Marketing Again


Learn the importance of brands creating impactful face-to-face experiences with their consumers!...