: experiential marketing

4th February 2025
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Student Marketing in 2025: Trends and Insights to Watch
Student spending is on the rise, and they’re more engaged than ever with music, food, and travel. Get ahead with our top insights and trends!...

20th December 2024
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Yellow Santa: How to Create Powerful Brand Experiences
Creating timeless brand experience is essential for the growth of any brand. For Western Union’s Christmas experience, it was re-imagining Santa as a Yellow Santa and creating experiences that would make their consumers want to take actions. ...

21st October 2024
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Top 4 Winter Marketing Ideas for Your Brand
As the holiday season approaches, with festive decorations filling the air and people embracing the winter spirit, there’s something else that should be catching their attention… your product or service.
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28th August 2024
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3 Marketing Ideas for Halloween 2024
Get ready for Halloween 2024 with these three spooky yet creative marketing ideas!...

5th August 2024
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Christmas In-Store Activations: Why Your Brand Needs to Be Front and Centre This Holiday Season
Learn how to create impactful Christmas in-store activations to engage customers, boost sales, and build brand loyalty with discounts and brand ambassadors....

17th June 2024
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Navigating the Gen Z Student Calendar: Going Beyond Freshers
Discover how to navigate the Gen Z student calendar beyond freshers’ week with GottaBe! Marketing. From leveraging on-campus presence to strategic timing, explore unique engagement opportunities throughout the academic year....

6th May 2024
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The Power of In-Store Sampling: Why It Works and How to Maximise Its Impact
Discover the benefits of in-store sampling and how it drives sales and brand loyalty. Learn effective strategies to maximise its impact in our latest blog....

18th April 2024
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Why Marketers Are Returning to Traditional Advertising Channels
In recent years, an interesting trend has surfaced: marketers going back to the tried-and-true techniques of traditional advertising. Many considerations that demonstrate the ever-green effectiveness and worth of traditional channels in the marketing environment are behind this comeback....

1st March 2024
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Celebrating Sweet 16: GottaBe! Marks A Huge Milestone
Sixteen years of innovation, creativity, and dedication have propelled us to the forefront of the marketing world, and there’s no better time to celebrate their journey and achievements....

22nd February 2024
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Top 5 Valentine’s Day Marketing Campaigns of 2024
At GottaBe!, we’re all about creating experiences that resonate with audiences… and what better time to do that than Valentine’s Day? Read our blog post for this year’s top campaigns....

5th February 2024
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Beyond Screens: Why Businesses are Embracing In-Person Marketing Again
Learn the importance of brands creating impactful face-to-face experiences with their consumers!...

24th January 2024
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Brand Activations VS Experiential Marketing: What’s the difference?
This blog post explores brand activation and experiential marketing, their features, and how they contribute to a brand’s growth...

8th January 2024
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Student Marketing Strategies: When is the best time to target students?
Looking to reach students with your brand? Our blog post is here to help you nail your student marketing strategy by providing you with the key dates you need to know. We’ll also shed light on some frequently overlooked dates that could make all the difference. ...

22nd December 2023
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‘Tis the Season to Unplug: GottaBe! Marketing’s Festive Break
We wish you a joyful holiday season filled with warmth and laughter. The team will be back in action on Tuesday 2nd January 2024, ready to kick off another year of innovative marketing solutions....

18th December 2023
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GottaBe! Marketing’s Top 12 Campaigns of 2023
As 2023 draws to a close, we can’t help but reflect on some of the fantastic campaigns from the past 12 months and it’s time to shine a spotlight on the team’s favourites....