: Events

1st November 2023
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Our top tips for exhibiting and attending expos and trade shows
Going to an expo or a trade show? GottaBe!’s got you covered! Check out our top tips for exhibitors....

9th January 2023
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3 Brilliant Product Sampling Examples in 2022.
What is product sampling? Product sampling is offering goods or services to your audience in exchange for increased brand awareness, brand loyalty, reviews, feedback, and other revenue-boosting user-generated content. Product...

1st September 2022
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How to get the most when working with promotional staff
For most live events, it’s necessary to have some brand ambassadors/promoters there working. Brand ambassadors are a sincere, authentic, and credible way of marketing your brand. Nowadays, traditional advertising tactics...

18th July 2022
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The future of marketing in the metaverse
Earlier this year it was announced that a new digital sphere is being worked on, the Metaverse. This new platform is another avenue for marketers to explore. Metaverse will require...

23rd March 2022
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Why Experiential Events should be part of your B2B marketing strategy in 2022
During the pandemic, experiential events were forced online, and the success had event coordinators concerned about the future of in-person events. However, zoom fatigue has set in, and data proves...

8th February 2022
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How do consumers see festival sampling?
Sampling activations at festivals provide your brand with the opportunity to take your product to an event with a guaranteed footfall. Whilst Highstreet sampling is effective, consumers attending festivals are...

15th December 2021
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Marketing challenges 2022 – How to reach the right audience
Knowing how to reach the right audience is key to delivering an effective campaign. By understanding your audience your brand can create targeted ads that meet consumer needs. We will...

21st October 2021
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F2F activations in the Festive period
There are many opportunities in the festive period for your brand to reach a target audience. Face to face marketing was restricted during the Covid – 19 pandemic, with restrictions...

13th October 2021
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What is the most effective way of product sampling?
Product sampling can be an effective way to raise brand and product awareness. The customer can make a confident decision about a product when they are given the opportunity to...

15th September 2021
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Top 5 Experiential Marketing Techniques
Experiential marketing is a highly effective form of marketing that enables customers to develop a closer relationship between them and a brand. These typically happen in a fun and interactive...

9th September 2021
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The Benefits Of Creating A Positive Brand Experience
Brand experience sets the tone of your brand and helps to build a loyal relationship with your customers. A memorable brand experience will highly engage your customers past what your product...

2nd September 2021
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Event Sampling: Innocent Smoothie & The YES/NO Bin
Event sampling allows you to reach a large group of customers in a single footfall location. A London music festival enabled 3 friends to quit their jobs and start a...

31st August 2021
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The Macmillian Coffee Morning At GottaBe!
GottaBe! will be helping Macmillan raise money once again in their fight against cancer, by holding our very own Macmillan Coffee Morning on the 24th September. As a charity that...

6th August 2021
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Government Introduces Live Events Reinsurance Scheme
With COVID-19 changing so rapidly many live event companies and staff have suffered from the lack of certainty in the industry. The government have released plans for a new government-backed...

19th May 2021
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How To Make The Most Of Your Promotional Staff
The UK is soon to fully open once again, HURRAY! Check out how to make the most of it with promotional staffing solutions with GottaBe!...