Specsavers Opticians is the largest opticians in the UK, with stores up and down the country offering optician services, eyeglasses, contact lenses and hearing aids.
> To drive footfall into Specsavers stores across multiple locations, through carefully worked promotions.
> Varies between store, but in essence providing staffing to over 20 different Specsavers locations on a continuous basis.
> Handing out promotional materials to the public in various forms – Oyster Card Holders, Balloons, Goody Bags – and with various offers â€“ Free Eye Test / ÂŁ10 Eye Test.
How Did We Do?
> High success rate with increases in customer footfall on the day of the activity and days after.
> ROI achieved in excess of 100% on each activity staffing has been provided for.
> Field Marketing
> Promotional Staffing â€“ Brand Ambassadors
â€śGottaBe! has been working with Specsavers for over 6 years now and they have been supporting our retail with various field marketing activities. The quality of the services have always been fantastic and we are thankful for their supportâ€ť
Jo Cox – Retail Director Specsavers