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4th November 2021
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Promega UK – Student Brand Ambassador Programme
GottaBe! have been supporting Promega for several years now and are proud to announce that the Student Support Ambassador programme is being extended with another year of students being recruited. ...

26th October 2021
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Paid Social Advertising – Utilising retargeting to maximise Return on Investment
Paid social advertising is growing and brands are expected to spend one-fifth of their marketing budget on social media ads – invesp. Using what you know about your audience to...

21st October 2021
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F2F activations in the Festive period
There are many opportunities in the festive period for your brand to reach a target audience. Face to face marketing was restricted during the Covid – 19 pandemic, with restrictions...

13th October 2021
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What is the most effective way of product sampling?
Product sampling can be an effective way to raise brand and product awareness. The customer can make a confident decision about a product when they are given the opportunity to...

8th October 2021
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What brands should be utilising influencer marketing?
Influencer marketing can be advantageous to the right brand, but it will not suit all. Influencer marketing has been growing in popularity for many years now and does not seem...

27th September 2021
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What To Consider When Building An Effective Retail Marketing Strategy
We have continued to see changes across the retail sector post-pandemic. As brands have adapted to these changes, the way consumers purchase products has also changed and customers now have...

22nd September 2021
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Which Is More Effective Traditional Or Digital Marketing?
To understand what type of marketing is best, traditional or digital, for your brand we must investigate both and review what they have to offer. By looking at each type...

15th September 2021
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Top 5 Experiential Marketing Techniques
Experiential marketing is a highly effective form of marketing that enables customers to develop a closer relationship between them and a brand. These typically happen in a fun and interactive...

9th September 2021
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The Benefits Of Creating A Positive Brand Experience
Brand experience sets the tone of your brand and helps to build a loyal relationship with your customers. A memorable brand experience will highly engage your customers past what your product...

2nd September 2021
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Event Sampling: Innocent Smoothie & The YES/NO Bin
Event sampling allows you to reach a large group of customers in a single footfall location. A London music festival enabled 3 friends to quit their jobs and start a...

31st August 2021
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The Macmillian Coffee Morning At GottaBe!
GottaBe! will be helping Macmillan raise money once again in their fight against cancer, by holding our very own Macmillan Coffee Morning on the 24th September. As a charity that...

26th August 2021
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How Effective Is Out Of Home Advertising?
As we head away from the COVID-19 pandemic we think about the most effective ways to reach a target audience and successfully market products and services. “Out of home marketing...

6th August 2021
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Government Introduces Live Events Reinsurance Scheme
With COVID-19 changing so rapidly many live event companies and staff have suffered from the lack of certainty in the industry. The government have released plans for a new government-backed...

19th July 2021
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GottaBe! Supporting Future Labs At Goodwood Festival of Speed
The Goodwood Festival of Speed is held in the picturesque parkland surrounding Goodwood House. The festival is known as the world’s greatest celebration of motorsport and car culture. After being postponed in...

7th July 2021
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GottaBe! Welcome Two New Additions To The Family
We are excited to have, over the past week welcomed two new additions to our GottaBe! family. Please join us in welcoming Kaan and Cristina to the team, both will...