‘experiential marketing ’ Tag

Planning ahead – key dates in Q4

Looking for a way to help you plan your activity this year? Shannon Dunne, Account Support Executive helps out… When it comes to marketing and especially retail, it is important to be on top of key events and their dates throughout the year. Planning field, experimental marketing, or PR work in advance is beneficial because it […]

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The importance of getting products into consumer’s hands

We live in the day and age where we can buy any product/service online. So why are we in business? The reason being is that we as consumers enjoy getting our hands on the products and learning more about them before making the decision on whether to buy them. How often have you spent money […]

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How Is Virtual Reality Changing Marketing?

The way we look at our reality is constantly changing and I am not talking about our ever-evolving landscapes, feelings and emotions that link us together in the here and now. No, I am actually talking about how our reality is becoming ‘virtual’ using marketing. Virtual Reality, or VR for short, is the new “it” […]

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GottaBe! Welcomes A New Addition To The Team – The Digi-Van!

Digi-Vans are like the Batmobiles of direct marketing, a mobile billboard that can be driven directly to your intended target audience, fighting past the impracticalities of fixed billboards, to be your advertising hero! Unlike fixed advertisements found on billboards or on bus stops, Digi-Vans offer a unique experience, as they can pretty much go wherever […]

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28 Black – Energised Sampling

After recently opening up a GottaBe! branch in Ireland, GottaBe! Ireland has been busy working a campaign in Dublin, for energy drinks maker – 28 Black. Full of flavour and energy, 28 Black is available in three varieties, Açaí, Açaí Zero and Classic and pride themselves on being an energy drink that has no taurine, […]

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GottaBe! Wins Our 3rd Award!

GottaBe! is pleased to announce that we have won our third award as a marketing agency, by winning the Exceptional Achievements Award from Unity 101. . Nominated by Southampton Solent University, GottaBe! has been awarded for contributions to the City of Southampton, for positive contributions to the economy, including supporting students by providing them with valuable […]

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How To Supervise Brand Ambassadors In The Field

It doesn’t matter how big or how small a team of Brand Ambassadors are in the field – supervising them should be easy!   Clever supervision starts before the campaign even begins, right at the selection process. Making sure we have the best people on our books ensures we have the strongest teams out in […]

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How To Effectively Activate Mass Crowds At Festivals

The UK festival season is once more gearing up to provide music lovers and enthusiasts with another year of fantastic tunes, summer vibes, food, and drink. Rain or shine, millions of people descend on stages across the country, happy to dust off their wellies for what can often be muddy carnage!   There are so […]

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Why Your Brand Needs Experiential Marketing – Infographic

Creating Experience’s is a key platform in generating a bond between a particular brand and consumer. Through quality experiences with brands, consumers are much more likely to buy a product or service from that brand and this is why Experiential Marketing is becoming ever more popular in the marketing world. Once more, GottaBe! has created […]

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Why ethnic marketing should be part of your 2015 plan?

Britain’s multicultural population is booming and has an ethnic population of over 8 million accounting for around 13% of the total population. Each year the ethnic population is steadily growing by on average 2.5%. The UKs multicultural population has a disposable income of over £300 billion, and it isn’t surprising to see that multicultural Britain […]

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